The Alexander County Historic Preservation Commission (HPC) visited Historic Downtown West Jefferson on Tuesday, September 23. The Town of West Jefferson shared their experiences in preserving the historic district.
The day began with a walking tour of Historic Downtown West Jefferson, led by Town Manager Brantley Price. Streetscape amenities such as benches, landscaping, hanging baskets, public art, and lighting were appreciated. The Town of West Jefferson contracts with local companies for the daily maintenance of the public realm. As a result of the public investment, Price said private businesses are successful and the commercial district remains occupied with no business recruitment efforts necessary.
The tour of downtown proceeded with a visit to the Ole Burley Market, located at 115 Burley Avenue. The 88,000 square foot former tobacco warehouse has been converted into a collective of businesses, including Sprinkle’s Salt of the Earth, Doe Ridge Pottery, Backstreet Mane Salon, Unwound Yarn, and High Country Tea & Grazing Room. An event center, entertainment venue, and adjoining restaurant featuring outdoor dining is currently under construction.
The conversation resumed at Sweet & Savory Bakery & Deli, 6 South Jefferson Avenue, featuring fresh sandwiches, baked goods, and “a sweet red pepper soup that is to die for.”
The tour continued to the West Jefferson Hotel at 5 West Main Street. Owner Mark Beck gave a tour of the 1917 historic boutique hotel. Following a complete restoration, the West Jefferson Hotel has once again opened its doors to guests. Many of the rooms remain true to their original dimensions from its time as a hotel for the Virginia Creeper Railroad. The hotel features the OH Restaurant & Bar, offering a blend of mountain elegance and laid-back comfort. Two event spaces are offered in the hotel. The Purple Ballroom is timeless and elegant with historic details creating memorable occasions for large groups. The Paddy Mountain Room is comfortable and flexible — perfect for smaller groups and professional gatherings.
The next stop was Ashe County Cheese, 106 East Main Street, which is the oldest cheese plant in the Carolinas. Producing cheese since 1930 when several small community cheese plants were consolidated by Kraft Corporation, the company continues to produce cheese bricks, specialty cheeses such as cheese curds, butter, honey, gift boxes that include jams and jellies, and more.
Town Manager Price provided the Alexander HPC with many beneficial lessons and strategies as the HPC works to preserve the history and culture of Alexander County.